Pace Mate is a program that uses motion-sense technology to gauge a runner's stride and pace. The program then selects songs of a matching tempo and generates a playlist. Pace Mate ensures the songs listened too actually match the tempo of the run, creating a more effective, enjoyable workout.
Identity theft is becoming an increasingly prominent issue as the world becomes more digitized. 18 to 29 year olds account for almost 30% of all identity theft complaints, meaning they are a major target. Potential causes of this are their lack of attention to credit, as well as the mass amounts of information consolidated on college campuses. Another potential explanation could be that this age group is the generation that grew up with technology and utilizes it the most.
Relating to this, the 18 to 29 age group is likely the major market for the Pace Mate product. These individuals are physically active and utilize readily-available technologies, especially those associated with music. With this in mind, Pace Mate managers will need to carefully monitor what information they collect from consumers and where this information ends up. The product does not require much personal information for use, so risks involving identity theft should not be a major concern.
The immense capabilities of hard drives and memory will be very beneficial to Pace Mate. Most consumers are likely to use Pace Mate on an iPhone, or similar mobile device, which utilizes a solid state drive. This means that there are no moving parts and the drives don't get fragmented. Their spin-up time is instantaneous, so accessing data is much faster. This is a useful trait because it will allow various metrics, preferences, and song-play history to be stored without affecting device performance. It will also be more convenient for someone who's on their way out the door for a run because they will be able to access and use Pace Mate quickly and easily.
No comments:
Post a Comment