Lecture Post 3: Photoshop, Cloud Computing, & Bits & Bytes

Pace Mate is a program that uses motion-sense technology to gauge a runner's stride and pace. The program then selects songs of a matching tempo and generates a playlist. Pace Mate ensures the songs listened too actually match the tempo of the run, creating a more effective, enjoyable workout.

Cloud computing is extremely relevant to Pace Mate. The product can best be described as a cross between Pandora and Nike+, and Pandora is a perfect example of cloud computing in that all of its songs are streamed to devices like iPods and iPhones from servers. If the device has a Pandora app, it can stream music. There is no need to install software, and the service can be accessed anywhere. Pace Mate would likely utilize the Software as a Service (SaaS) model, only managing the software.

Using cloud computing would greatly increase the quality of the Pace Mate product. Because there is little to no limitation on storage space, Pace Mate could build a large library of songs and be able to cater to various listening preferences. It would also result in lower support and operating costs because there would not be a need to purchase a server. The only concern with this would be the possibility of down time, which would disrupt Pace Mate use for runners.

Additionally, cloud computing could be useful to other aspects of the product. Information regarding a runner's pace, time, and distance from a workout could be stored in the cloud. This would allow the user to monitor their workout history and track any progress they have made and then access the information at any time or place. This information could also be used in determining what types of runners use Pace Mate, contingent on managing privacy issues. Knowing the target market would lead to more effective marketing and a more customized product experience.